General promotional material has been compiled into 6 boxes and arranged chronologically by promotion. The material dates from 1957-1977 and consists primarily of sample mailings, reports of promotion returns, promotion ideas, descriptions of promotions and reports on the mailings. Note should be made of the overlap and/or duplication of material in the specific promo files such as "Its All Here", Lenten Series, Renewal Series and Reader Referral; with advertising records and with financial records for gifts and donations.